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Inhaltsangaben
Kurzbeschreibungen
Zusammenfassungen

Buch, Hörbücher:

Marken- und Logo-Design

Seite 3

Schluß-s Regeln in Kurrent, Sütterlin, Fraktur u. a.: Intensivkurs – In kürzester Zeit deutsche Schluß-s Regeln erfolgreich beherrschen. ... für Freunde der alten deutschen Schrift.)

Autor: Chris Nöhrenberg
Mitwirkende: Buchschmied

Taschenbuch, 08.10.2022

Type Tricks: Your Personal Guide to Type Design

Autor: Sofie Beier

Taschenbuch, 22.06.2017

The Brand Book: An insider’s guide to brand building for businesses and organizations

Autor: Daryl Fielding

Taschenbuch, 11.10.2022

Handlettering Papier - Übungsheft: 60 Blatt, A4, liniert im 1:1:1 Verhältnis und 5 mm Punktraster, 2 verschiedene Lineaturen für Lettering, Moderne Kalligraphie und Schönschrift

Autor: Pretty Ink Verlag

Taschenbuch, 20.05.2021

Visualizing Complexity: Modular Information Design Handbook

Autoren: Darjan Hil, Nicole Lachenmeier

Buch, Broschiert, 23.05.2022

Creating a Brand Identity: A Guide for Designers

Catharine Slade-Brooking

Taschenbuch

Creating A Brand Identity is a complex challenge for the graphic designer. It requires practical design skills and creative drive as well as an understanding of marketing and consumer behaviour. This practical handbook is a comprehensive introduction to this creative process. Exercises and examples highlight the key activities undertaken by designers to create a successful brand identity, including defining the audience, analyzing competitors, creating mood boards, naming brands, designing logos, presenting to clients and launching the new identity. Case studies throughout the book are illustrated with brand identities from around the world, including a diverse range of industries such as digital media, fashion, advertising, product design, packaging, retail and more. Filled with tips and tricks on research, design and testing, this is essential reading for students, graduates and working designers exploring this area for the first time.

Logo: The Reference Guide to Symbols and Logotypes (Mini)

Michael Evamy

Taschenbuch

The Reference Guide to Symbols and Logotypes
Broschiertes Buch
Diese riesige Sammlung von über 1. 300 Symbolen und Logos - übersichtlich in 75 verschiedenen Kategorien nach ihrer visuellen Grundform geordnet - umfasst Arbeiten alter Meister wie Paul Rand und Saul Bass sowie einige der spannendsten Arbeiten zeitgenössischer Designer. Dies ist ein vollständiger, taxonomischer Leitfaden zur Geschichte, Entwicklung und zum Stil des Logodesigns.

How to Launch a Brand (2nd Edition): Your Step-by-Step Guide to Crafting a Brand: From Positioning to Naming And Brand Identity

Fabian Geyrhalter

Taschenbuch

The Package Design Book (Bibliotheca Universalis)

Gebundene Ausgabe

Start Me Up!: New Branding for Businesses

gestalten

Gebundene Ausgabe

New Branding for Businesses
Gebundenes Buch
Little brand, big effect: In the age of startups and a new generation of entrepreneurs, corporate design is being redefined through distinctive visual creativity.

Epica Book 28: Creative Communications

Epica Awards

Gebundene Ausgabe

Commusication: From Pavlov's Dog to Sound Branding

John Groves

Taschenbuch

Symbols: A Handbook for Seeing

Mark Fox, Angie Wang

Taschenbuch

Dynamic Identities: How to Create a Living Brand

Irene van Nes

Taschenbuch

How to create a living brand
Broschiertes Buch
This visual book looks into design systems for living brand identities that can change in colour, pattern or shape. These identities often follow a system created by the designer but are sometimes created by data which is not controlled by the designer. These open identities generate new versions of themselves by external data feeds. The identity of the weather company, for example, is fuelled by the ever-changing weather conditions in real time. Corporate identity is one of the major in graphic design - and branding and dynamic identities are the latest trends in that field. Dynamic Identities is the first B I S Publishers book to cover the topic. The book offers a systematic process for creating living brand identities and gives the reader a wealth of examples, describing international identities that were built on the systems discussed. The cover has a lenticular effect with dynamic identities that change from one version to another while you move the book in your hands.