Business Wirtschaftsgeschichte

The Idea Factory: Bell Labs and the Great Age of American Innovation

Autor: Jon Gertner

When McKinsey Comes to Town: The Hidden Influence of the World's Most Powerful Consulting Firm

Autoren: Walt Bogdanich, Michael Forsythe

Visions of Inequality: From the French Revolution to the End of the Cold War

Autor: Branko Milanovic

The Evolution of Technical Analysis: Financial Prediction from Babylonian Tablets to Bloomberg Terminals

Autor: Andrew W. Lo

Elsie Silver Chestnut Springs Serie 3 Büchersammlungsset (Heartless, Flawless, Powerless)

Autor: Elsie Silver

King of Capital: The Remarkable Rise, Fall, and Rise Again of Steve Schwarzman and Blackstone

Autoren: David Carey, John E. Morris

Titan: The Life of John D. Rockefeller, Sr.

Autor: Ron Chernow

Rulers, Religion, and Riches: Why the West Got Rich and the Middle East Did Not (Cambridge Studies in Economics, Choice, and Society)

Autor: Jared Rubin

Verhängnisvolle Freundschaft: Wie die USA Europa eroberten. Erste Stufe: Vom 1. zum 2. Weltkrieg (Neue Kleine Bibliothek)

Autor: Werner Rügemer

Joy, Inc.: How We Built a Workplace People Love

Richard Sheridan

The Wages of Whiteness: Race and the Making of the American Working Class (Haymarket Series)

David R. Roediger

Kochland

Christopher Leonard

The Four: The Hidden DNA of Amazon, Apple, Facebook, and Google

Scott Galloway

Amazon, Apple, Facebook, and Google are the four most influential companies on the planet.

Just about everyone thinks they know how they got there.

Just about everyone is wrong.

For all that's been written about the Four over the last two decades, no one has captured their power and staggering success as insightfully as Scott Galloway.

Instead of buying the myths these companies broadcast, Galloway asks fundamental questions. How did the Four infiltrate our lives so completely that they're almost impossible to avoid (or boycott)? Why does the stock market forgive them for sins that would destroy other firms? And as they race to become the world's first trillion-dollar company, can anyone challenge them?

In the same irreverent style that has made him one of the world's most celebrated business professors, Galloway deconstructs the strategies of the Four that lurk beneath their shiny veneers. He shows how they manipulate the fundamental emotional needs that have driven us since our ancestors lived in caves, at a speed and scope others can't match. And he reveals how you can apply the lessons of their ascent to your own business or career.

Whether you want to compete with them, do business with them, or simply live in the world they dominate, you need to understand the Four.

BLOCKCHAIN FÜR ANFÄNGER: Alles was du über Blockchain, Bitcoin, Smart Contracts und Kryptowährung wissen musst (Kryptowährungen einfach erklärt, Band 1)

Alexander Glücklich

More Money Than God: Hedge Funds and the Making of a New Elite (Council on Foreign Relations Books (Penguin Press))

Sebastian Mallaby

Wall Street and the Bolshevik Revolution: The Remarkable True Story of the American Capitalists Who Financed the Russian Communists

Antony Cyril Sutton

Transforming NOKIA: The Power of Paranoid Optimism to Lead Through Colossal Change

Risto Siilasmaa

The House of Rothschild: The World's Banker 1849-1998

Niall Ferguson

Little History of Economics (Little Histories)

Niall Kishtainy

Hostile Money: Currencies in Conflict (English Edition)

Autor: Paul Wilson

Wirtschaftsgeschichte